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Diagnostic-First Offer

Diagnose the problem in a paid, standalone engagement before anyone commits to a solution.

Free moderate Special Offer Structures

What it adds

The AI builder turns your audit methodology, deliverable templates, and past findings structure into a page selling a small, fixed-scope investigation with its own value. It converts because a diagnostic is easy to approve, produces an owned deliverable, and naturally reveals the larger work. The goal is a low-friction first transaction that qualifies the buyer and de-risks the bigger engagement.

What your builder is told to do

7

The actual instructions, in order.
  1. 1

    Read the supplied methodology and template files and extract the diagnostic's actual scope: what is examined, what data is required from the client, and how long it takes.

  2. 2

    Describe the deliverable concretely — its sections, its length, its format — from the template file, so the buyer knows exactly what lands in their inbox.

  3. 3

    State plainly that the deliverable is theirs to keep and act on independently, including with another provider. This is the mechanism that makes the diagnostic easy to approve.

  4. 4

    List the client's required inputs — access, data, interviews, time — as a prerequisites block, since incomplete inputs are the main failure mode.

  5. 5

    Lay out the timeline from kickoff to delivery with named milestones taken from the methodology file, using placeholders where durations are undocumented.

  6. 6

    Describe the post-diagnostic conversation as optional and non-obligating, and describe how any diagnostic fee is treated if the buyer proceeds only if the source files document that treatment.

  7. 7

    Set breakpoints: on mobile the deliverable's section list is an accordion with the prerequisites block fixed near the CTA; on tablet deliverable and prerequisites render as paired columns above the timeline; on desktop the timeline runs horizontally with the deliverable preview beside it and the CTA repeated at both ends.

Edge cases it handles

5

The things an agent skips when you only say "build a diagnostic-first offer".
  • The client cannot provide required access; define a reduced-scope variant rather than proceeding blind.
  • Findings turn out to be trivial; state how scope and fee are handled in that case if documented.
  • The diagnostic uncovers issues outside your service area; commit to reporting them without upselling.
  • Buyers expect implementation included; the scope boundary must appear above the price, not below it.
  • Past findings documents contain client-identifying detail; never render them without documented clearance.

Definition of done

7

Your builder is required to check every one of these before reporting the work finished.
  • The deliverable is described by section, format, and length from the supplied template.
  • The buyer's ownership of the deliverable, independent of proceeding, is stated explicitly.
  • Required client inputs appear as a prerequisites block before the purchase action.
  • Timeline milestones come from the methodology file, with placeholders where undocumented.
  • Fee-credit or continuation terms appear only if documented in source files.
  • Mobile, tablet, and desktop each show scope boundary and price within the same view.
  • The builder reports which methodology and template files it used and which durations remain unverified.

Related offer files

How it works

  1. 1

    Copy the link

    Grab the Markdown blueprint URL for this offer type.

  2. 2

    Give it to your builder

    Paste it into Claude Code, Cursor, Codex, or whatever AI builder is already working in your app.

  3. 3

    It maps, then builds

    Your agent reads the blueprint first, then builds the offer into your app around the product, audience, and stack.

Works with your stack

These blueprints are written to adapt. They tell the agent to detect your framework, match your existing design system, and use your source files instead of guessing the offer.

Need it tighter than that? Customize the offer file and tell it exactly which source docs and stack to use.